New Car - Nu Male

Swerving Swimmers

According to the Detroit Tattler, Chauvin Motors has announced the long awaited name of it new two-seater sportcar – Sperm.  The size of the car is the basis for the name, as it seats only two, “ one for a Y and an X chromosome.”  According to Dick Head, CEO of Chauvin Motors, “Sperm is the ultimate driving machine for the man who knows where his priorities in automobiles are firm.”   An upgraded version has a fluid-proof convertible car roof called the Sheath which comes in various colors and textures. Other vehicles in the Chauvin line-up of new vehicles are Erect, a two person truck with unmatched length and width in the sport truck category, nicknamed the Prick-up Truck,  and Onan,  a sport utility vehicle, that is fast to the finish line and has no problem getting its speed up. 

Despite the car name, the target market is the mid-life male who knows how to compensate for any perceived self-image problems. Concerns about being asked “what are you driving these days” is not considered a problem by Chauvin Motors, as they feel their marketing program will overcome any reluctance in proudly declaring one’s new ride. No plans have been made for a version for the female car buyer.